Human capital management (HCM): Align workforce and strategy

Human capital management (HCM): Align workforce and strategy

Apolone Gentles, JD, CPA,CGA, FCCA, Bsc (Hons)

Time to read 4 minutes read
Calendar December 4, 2024
Human capital management

What is HCM?

Human Capital Management (HCM) is the strategic alignment of recruitment, performance management, and other workforce activities to achieve organizational objectives. Unlike traditional human resources (HR) functions, HCM goes beyond compliance with employment standards, time-tracking, and other routine tasks. While these activities are essential and time-sensitive, they represent only part of the broader effort required to align workforce activities with long-term strategic goals—objectives typically set for a 3 to 5-year horizon.

HCM as a cornerstone of strategic planning

HCM must inform strategic plans. A strategic plan defines the organization’s approach to resource acquisition, allocation, and management in pursuit of its long-term objectives. Among these resources, the workforce stands out as both essential and often underleveraged. A well-executed HCM strategy ensures that workforce planning integrates seamlessly into the broader organizational vision.

The focus is no longer limited to immediate concerns, such as compliance with tax laws or maintaining headcounts for the current fiscal year. Instead, HCM emphasizes a forward-looking approach, ensuring that workforce investments today yield sustainable returns in the future.

From personnel management to HCM: Key differences

The shift from traditional personnel management to HCM represents a profound transformation in mindset, focus, approach, and scope. Here’s how they differ:

  1. Mindset
  • Personnel management: Views the workforce as factors of production to be managed, with systems geared toward tracking short-term metrics like daily productivity.
  • HCM: Regards the workforce as an asset and an investment, requiring resources now for long-term returns. Systems emphasize workforce development, engagement, and growth.

2. Focus

  • Personnel management: Administrative and compliance-driven, focusing on processing payroll, benefits, and other requirements in line with tax and employment laws.
  • HCM: Strategically driven, aligning workforce activities with long-term organizational objectives.

3. Approach

  • Personnel management: Transactional and reactive, addressing grievances, disputes, performance challenges, and other issues as they arise. Recruitment often involves short-term tactics to respond to market fluctuations, with limited use of technology.
  • HCM: Proactive and data-driven, leveraging advanced analytics, AI, and other technology for long-term workforce planning. Recruitment strategies align with anticipated trends and strategic needs, supported by robust forecasting and planning tools.

4. Scope

  • Personnel management: Focuses on individual needs, training, and policy compliance.
  • HCM: Adopts a holistic perspective, emphasizing skill development, employee engagement, and overall workforce development.

Reflecting the HCM transformation in roles and titles

Organizations embracing HCM often signal this shift through changes in job titles. For example:

  • A Director of HR may become a Director of People and Culture.
  • A Training Officer may transition to a Learning and Development Manager.
  • A Recruiter may evolve into a Talent Acquisition Manager.
  • HR Generalists may become a Compensation and Benefits Specialists.

Why transition to HCM?

If your organization resembles the traditional personnel management model, consider adopting the more progressive HCM approach. While implementation may require adjustments and upfront costs, the benefits far outweigh the investment. An HCM framework increases the likelihood of not only organizational survival but also thriving, through the achievement of both short- and long-term goals.

Advantages of HCM

  1. Resilience in crisis
    Organizations with HCM strategies can respond more nimbly to pandemics, economic downturns, and other disruptions. With aligned workforce and strategy, early warning signs of declining revenues can prompt timely action. Data analytics also support informed decisions about layoffs, redeployment, and compliance with legal standards.
  2. Enhanced talent acquisition
    Whether transitioning to a remote-first model or managing cross-border payroll and labour laws, an HCM approach treats the workforce as a global asset. This mindset attracts the talent necessary for sustained business growth and innovation.
  3. Informed decision-making
    By adopting a proactive, holistic view of the workforce, HCM enables better decision-making. Data-driven insights can highlight trends like burnout, absenteeism, and career development needs. This intelligence informs benefit design, recruitment strategies, and employee engagement efforts, all of which drive retention and goal attainment.

Meeting your duty of care

Incorporate HCM in strategic planning and operations. Leverage and optimize your people to create value that is consistent with strategic goals.

Log into the Finance and Accounting library in PolicyPro®, particularly SPP GV 2.01 – Strategic Planning, which includes guidance on HMC. Also refer to the Human Resources library in PolicyPro® as well as the Human Resources AdvisorTM, that provides information and answers to manage HR and payroll risks. Not a subscriber? Book a demo.

By Apolone Gentles, JD, CPA,CGA, FCCA, Bsc (Hons)

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